Video Event Marketing is an easy marketing trick to add to your marketing program.  Our destination marketing has evolved over the past couple of years and is driven by social media so we decided to discontinue our regular “newsletter” and start a monthly “social magazine” that is emailed to subscribers.   Instead of writing yet another article I decided to give video marketing a try.  Now, this video was shot on my FLIP camera, I obviously need to do some things to make it better in the future, but the response has been terrific and video marketing is a very easy marketing trick to use to engage your audience.  Because we are so event driven at Lake Arrowhead, this video is geared to event marketing.  It’s working well and video event marketing is something that everyone should use to help strengthen your social media connection with your audience. 

Looking for more small business marketing tips?  A few tips are posted each week on the Just a Small Town Girl Facebook page – hope you will visit and drop a note on the wall!  Please feel free to download The Small Town Marketing Handbook  (free short ebook) which discusses how social media allows each of us to be part of our own “small town” regardless of where we live.