


eTourism Summit – Small and Mighty Tourism Conference Rules
Right off the bat I have to say, “eTourism Summit is one tourism conference you really should attend!” While we all attend a variety of tourism conferences and educational events throughout the year, eTourism Summit is different. It’s intimate, only 200 can attend....
Suds plus Social Media equals a Sellout
As a tourist destination, driven by events, it seemed like we needed a shot in the arm, something new to get excited about. Sometimes it just seems “too easy” and many times your answers are right in front of you. Here’s what happened at Lake Arrowhead when we dreamt up a new event and marketed it via social media…

Can you help me get this social media presentation right?
We all do social media presentations, but I have one coming up that is a little tricky – or so it seems to me. I thought I would lay it out here and see what you think should be added, what I might be missing.

If you Tweet it, they will come… and they will stay
A couple of weeks ago I noticed many people tweeting that they were planning on heading to the Lake Arrowhead area over the 4th of July. The actual 4th was on Sunday. Beginning Wednesday, we noticed a substantial amount of tourists arriving. From Thursday on we were pretty much maxed out. It was wonderful and we had a town full of happy merchants and visitors.