by justasmalltowngirl | Mar 9, 2010 | Marketing
With Steve Martin co-hosting the Oscars, his old phrase “Excuuuuse Me” has been popping in and out of my head. I have said it several times recently in this context: “Excuuuuse me…What happened to your niche?” I’m not sure...
by justasmalltowngirl | Feb 22, 2010 | Marketing
Marketing with a small budget is not easy. The blessing of having a small marketing budget is, in my opinion, that it makes you a much better marketer. When you have very little money to spend on marketing you are forced to: *Track the results of everything...